Fiberside Chat: Why Paper Weight Matters for High-Impact Design

Fiberside Chat: Why Paper Weight Matters for High-Impact Design

If you’re going to print something, print it beautifully. Every choice, from paper weight to finish shapes how a printed piece feels, engages, and communicates. Darcey Thompson, Director of Marketing and Creative at Southeastern Printing, shares insights on how selecting the right paperboard weight, folding and scoring techniques, and finishing options can transform a print piece into a powerful brand statement.

Save Money on Your Direct-Mail Programs with USPS Promotions & Incentives Programs

Save Money on Your Direct-Mail Programs with USPS Promotions & Incentives Programs

As inboxes become more cluttered, mailboxes have become prime real estate. In fact, the latest data from the United States Postal Service shows that 73% of all households read their mail daily. Brands can cut through the noise and create memorable and tactile brand experiences by using and investing in technologies that take into account […]

Print in Motion: Six-Color Printing and How to Use It

Print in Motion: Six-Color Printing and How to Use It

The purpose of color in nature is to attract attention – whether it’s a bird trying to find a mate or a beautiful flower that depends on creatures for propagation with its nectar and pollen. The same goes for brands on the shelf that are competing for your attention with vibrant colors and textures screaming […]