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ENVIsual® UN-PLASTIC® SIGNAGE FOR IN-STORE MARKETING

November 10, 2020

Recyclable, Fiber-Based ENVIsual® Board Now Available for Next-Generation Retailers Wanting to Replace Unsustainable Styrene

BENNINGTON, N.H., November 10, 2020 — Monadnock Paper Mills, Inc., the oldest continuously operating paper mill in the United States, is pleased to introduce the “Un-Plastic Alternative” for in-store marketing applications. New ENVIsual Board is a renewable, fiber-based and curbside-recyclable option engineered for a new generation of retail and hospitality graphics, POP displays, and signage.

ENVIsual Board is FSC® certified, manufactured carbon neutral (VERs) and made with 100 percent renewable Green-e certified wind powered electricity (RECs) under a third-party certified ISO 14001 Environmental Management System.

“ENVIsual is an easy alternative to unsustainable styrene. It is the latest in a long line of Monadnock’s sustainably-advantaged materials serving as smart and high-performing replacements for traditional plastic based products,” said Julie Brannen, Director, Sustainability Solutions, Monadnock. “We will continue to deliver the performance, sustainability, and premium-quality attributes demanded by today’s brands and retailers.”

ENVIsual Board is engineered to deliver high print fidelity for the entire range of retail advertising needs, including brand-enhancing advertising, aisle talkers, shelf danglers, and directional signage. ENVIsual was designed to withstand temperature and humidity fluctuations, the surface is easy to clean and sanitize, and it has superior edge flexibility and surface integrity so it will not crack or craze like plastics.

Brannen notes that unlike commodity styrene, ENVIsual Board does not require costly and time-consuming Corona Treatment, a process that curtails the unsustainable material’s shelf life.

The smooth, bright white coated performance board is available in 48” X 96” sheets for immediate delivery. More information: www.mpm.com/ENVIsual.

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Environmental Impact Calculator

Specifying PCW recycled content paper made carbon neutral with 100% renewable electricity results in the following impact reductions:

8,483

Pounds of solid waste
not produced

Equivalent to: 0.4 garbage trucks of waste
92,683,125

million BTUs of energy
not consumed

Equivalent to: powering 2 homes for a year
831,600

Pounds of wood saved

Equivalent to: 388 trees still standing
258,754

Net pounds of GHG CO2
not produced

Equivalent to: 4 cars
not driven for a year
1,338,060

Gallons of wastewater
not produced

Equivalent to: 0.27 Olympic swimming pools of water
150,708

Pounds of carbon emissions
not produced*

Equivalent to: Emissions produced by 15.8 barrels of oil
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