Package Design by Joe Duffy
Joe is chairman of Duffy and Partners, known for its brand and identity work for companies like BMW, Coca Cola, Sony and Starbucks. Joe has served as a founding member of the environmental committee of the AIGA and he has also earned its coveted legacy medal for lifetime achievement.
He has served on the board of the One Club and he is known as a pioneer in combining branding and design with advertising. His first book, A Brand Apart, was published in 2005. Last year, Joe was named one of the 50 most influential people on Fast Company’s Fast 50 List.
Specifying PCW recycled content paper made carbon neutral with 100% renewable electricity results in the following impact reductions:
Pounds of solid waste
million BTUs of energy
Pounds of wood saved
Net pounds of GHG CO2
Gallons of wastewater
Pounds of carbon emissions
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