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Alex Bogusky

Alex Bogusky


Alex joined Crispin and Porter Advertising in 1989. Under Alex’s direction, Crispin Porter + Bogusky (CP+B) grew to more than 1,000 employees, with offices in Miami, Boulder, Los Angeles, London and Sweden. During that time, CP+B became the world’s most-awarded agency, and is the only agency to have won the Cannes International Advertising Festival Grand Prix in all five categories: Promotion, Media, Cyber, Titanium and Film.

Alex was inducted into the Art Director’s Club Hall of Fame in 2008, and in 2009 he received an honorary Ph.D. from the University of Colorado School of Journalism. In 2010, he was named Creative Director of the Decade by Adweek magazine.

In the role of chief creative insurgent, Alex is working to stretch the boundaries of what defines an advertising agency and to bring the problem-solving potential of creativity to absolutely every aspect of corporate business. His work to recognize, understand and codify the rapidly changing landscape of the world and business will be the subject of a two-day summit this fall and his fourth book in 2011.





Using paper containing recycled fiber made carbon neutral with 100% renewable electricity results in the following impact reductions: Congratulations on the reduced environmental footprint of your project! The impact of your paper choice is equivalent to:

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Pounds of solid waste
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Equivalent to: 0.4 garbage trucks of waste

BTUs of energy
not consumed

Equivalent to: powering 2 homes for a year

Pounds of wood saved

Equivalent to: 388 trees still standing

Net pounds of GHG CO2
not produced

Equivalent to: 4 cars
not driven for a year

Gallons of wastewater
not produced

Equivalent to: 0.27 Olympic swimming pools of water

Pounds of carbon emissions
not produced*

Equivalent to: Emissions produced by 15.8 barrels of oil

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Masters of Design | Alex Bogusky